PPX2 is entirely developed in Filemaker Pro ® which is a fully cross platform
database environment that is quick to deploy but very powerful and modular.
For more info on Filemaker, click on the logo to the bottom left.

Access of data – a major problem in publications is the decentralisation of data and “the right hand not knowing what the left hand is doing”. For example, sales not talking to admin who does not talk to subscriptions. Centralising and sharing data is key.

Speed of deployment and ease of modification. Publishing is an extremely fast moving industry. Special offers, changes, commission structures all change regularly.

Cross platform issues – FMPro being cross platform negates this issue. Designer who work on Macs can finally access centralised databases with no problem

Ease of connection and data migration. To connect FMP existing databases is not difficult. Creatives don’t like Windows and hate office stuff. With FMP, the interface is familiar and we can make it as “easy” or “pretty” as they want it.....they could even design their own frontend/layouts

Low maintenance costs. PPX2 is easy to modify. You don’t need a PhD to maintain it and
add/modify small things. Thus, support costs are lower.